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Iowa DNR Logo

Iowa Outdoors Magazine

LOCATION

Des Moines, Iowa

Date

Summer 2017 to Fall 2019

Design, Writing, and Photography

From 2017, I contributed to Iowa Outdoors Magazine, taking on roles in writing, photography, reporting, and design. A highlight was managing a feature story from start to finish—photographing, reporting, writing, and designing the entire magazine layout. This project blended storytelling and design to showcase Iowa’s natural beauty and support the DNR’s mission to inform and engage the public.

Deliverables

  • Feature articles to raise awareness for conservation and natural resources. 

  • Full magazine design, including editorial layout, typography, and visual elements that ensure a cohesive, branded look and feel for each issue.

  • On-location photography to visually capture the essence of Iowa’s landscapes and wildlife, supporting the narrative of each feature.

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Parks on Parade

Top Instagrammed State Parks in Iowa. 

Story by Haley Knudsen

Education Made Easy

Reinventing the way we share complex information to to a wider audience. 

During my time at the Iowa Department of Natural Resources, I had the privilege of contributing to Iowa Outdoors magazine starting in 2017. My role evolved across various facets of the magazine and the communications department, where I honed my skills in writing, reporting, photography, and design. 

One of the highlights of my tenure was the opportunity to manage a feature story on urban geese: I photographed the scenes, reported on-site, wrote the article, and designed the layout for the entire magazine. This multi-faceted project allowed me to create a cohesive narrative and conveyed the department's mission to engage and inform the public about Iowa's natural resources. 

Throughout my time at the Iowa DNR, I embraced the challenge of combining storytelling with visually compelling design, ensuring each issue reflected both the informational goals and the environmental beauty at the heart of the DNR's mission. 

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Surveying urban geese with researchers

...Ready for More?

Whether you're exploring or dreaming up your own brand, there’s more to see!

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